Become a Parent Hub Partner

Help more families feel supported, while sustaining the work you do

Parent Hub is designed to support parents during one of the most important stages of their child’s life.

As a partner, you play a key role in helping families access that support – while creating a simple, sustainable income stream alongside your existing work.

Many parents want to do their best, they just need simple, trusted support

By sharing Parent Hub, you’re offering something that:

Genuinely helps families
Is affordable and accessible
Fits easily into everyday life
At the same time, it creates a way for you to generate consistent, recurring income from the families you already support or connect with.

For every parent who subscribes through your recommendation:

  1. They pay £2 per week
  2. You receive £4 per month per active subscription

There is:

  • No limit to how many families you can support
  • No cap on earnings
  • Ongoing monthly income as long as the parent remains subscribed

Parent Hub partnerships work particularly well for:

  • Rhyme & Reading facilitators
  • Early years practitioners
  • Children’s centres and libraries
  • Community organisations
  • Parent group leaders
  • Influencers or content creators speaking to parents of 0–5s

If you already have a relationship with parents, Parent Hub becomes a natural extension of your support.

Why It Matters

The Early years are critical

By helping more families access the right kind of support, you are contributing to:

Stronger parent–child relationships

Better emotional wellbeing

Improved early development outcomes

This is impact that goes beyond individual families - into communities.

How it Works

For every parent who subscribes through your recommendation:

There’s:

  • No limit to how many families you can support
  • No cap on earnings
  • Ongoing monthly income as long as the parent remains subscribed

Start Sharing Parent Hub

Support more families. Build something sustainable.

Whether you support a small group of parents or a large community, we’d love to explore how Parent Hub can work alongside what you already do.

Thank you for registering your interest.

A member of our registration team will be in touch with you to share the next step

Our Core Programmes

Parent Hubs is one of three core programmes delivered by the Institute of Wellbeing, alongside:

With over 25 years of experience supporting families, everything we create is rooted in real insight, real families, and real impact.