Take the 7 day challenge

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Why take the 7 day challenge?

You have the power to influence your child’s future by chatting more, playing together and reading aloud.

1

A child’s development begins the moment they are born. Simple activities at home or out and about really help set them up nicely for school and later on in life. 

2

We want to encourage parents to feel confident and empowered to adopt the chat, play and read behaviours that are so crucial to a child’s communication, language and literacy development. 

3

The language and vocabulary gap between wealthier and poorer children is already apparent at 18 months of age. Good early language skills are crucial for a child’s future.

Take the 7 day challenge

We’re committed to your privacy. The information you provide to us is that we can contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our privacy policy


In partnership with